Cookie consent banner

Whether the pages carry a consent layer before the tracking scripts run. For an EU audience that is what the GDPR and the ePrivacy Directive ask for.

• Help center

Under the GDPR and the ePrivacy Directive, a site may not store or read non-essential identifiers on a visitor's device — analytics, advertising, session recording — until the visitor has agreed. A consent layer is the banner or dialog that asks, together with the mechanism that keeps the tags switched off until the answer is yes.

What the row shows

SiteScan looks for the known consent platforms (Cookiebot, OneTrust, Usercentrics, Iubenda, CookieYes, Didomi, Complianz, Borlabs, Klaro and others) and for a hand-made banner recognisable by ids and classes such as cookie-banner or consent-banner. A layer found on any crawled page counts for the whole site.

• Green — a layer is there, named by vendor or shown as a custom banner.
• Red — trackers load and no layer was found, on a site addressed to Europe: an EU or UK domain, or a generic one whose pages are in a European language.
• Amber — the same gap on a site outside that audience, reported as a low-severity note.
• Grey — no trackers, so nothing needs consent.

A banner alone is not enough: the tags must wait for it. Load them with type="text/plain" and a category attribute your platform understands, or through its tag-manager integration. More in cookie consent.